The DESIGN in Food Design

The DESIGN foundation, skills and tools needed in Food Design

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Design is the second half of Food Design. A Food Designer should understand food, as well as Design. This course will show you what Design really is, and will show you HOW to design food, by training your skills and giving you the tools you need to design compelling, interesting, emotional solutions people will love.


 

Whether you are a chef wanting to design dishes, a product designer wanting to design with the food material, a restaurant owner, a food truck lover, or an event designer, you need a Design approach to be a successful food designer.

This course will get you there.

In this course answers the questions: What does it mean to design? What does a food designer do?

We’ll look at the relationship between shape and function, and we’ll understand what it means to design for an experience, for meanings, for emotions. We’ll dive into the core of designing with food, as opposed to other materials, and we’ll see how designing food is more than designing the food itself.

We’ll then understand what a design process is, and how creativity works and what’s the link with design. Finally this course gives you the tools, the Design Thinking tools, for you to immediately start your Food Design journey.

 

THE VALUE OF THIS COURSE

With this course you get:

1) the content delivered through 16 Video Lectures

2) 7 hands on activities to start exercising your Food Design muscles, and 1 full Food Design Project

3) 10 quizzes to test what you've just learnt

Course Curriculum


  Free Food DESIGN pills
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  Before we start
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  What is Design?
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  Food Design: between Shape and Function
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  Service Design
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  Food Design beyond the 5 senses
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  The Design Process
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  Creativity
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  Design Thinking for Food Design
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  New Trends
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  What type of Food Designer are you?
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  You are done!
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Hands on ACTIVITIES

Throughout the course there will be Food Design activities for you to do. You learn more when you experience things, so these activities give you the opportunity to make, write, and think like a food designer.

By completing these activities, not only you will really start learning what a Food Designer does, but you will also start building your Food Design PORTFOLIO!

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Your Instructor


Dr. Francesca Zampollo
Dr. Francesca Zampollo

"I’m a future-optimist stargazer working for this Earth’s evolution through unity. I’m the Founder and Chair of Inspiration at the Online School of Food Design. And I love Pizza."

Dr. Francesca Zampollo is a Food Design Thinking researcher, consultant, teacher, and keen public speaker. She is the founding editor of the International Journal of Food Design, the first and only academic journal of Food Design, the founder of the International Food Design Society, and she organized the first, second, and third International Conferences on Food Design. Francesca earned a PhD in Design Theory applied to Food Design in 2014 and she taught Food Design and Design Theory at London Metropolitan University and Auckland University of Technology as a full-time senior lecturer and researcher. For the last eight years, Francesca worked on developing the Food Design Thinking methodology, as a food-specific branch of Design Thinking (francescazampollo.com). Francesca founded the Online School of Food Design© in 2016, and she now works as a consultant and as a teacher bringing the Food Design Thinking methodology to companies and individuals.


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