In this online course, you will find the COMPLETE Food Design Thinking process with all 52 methods by Dr. Francesca Zampollo.

This course will give you everything you need to independently use the Food Design Thinking process.


What is Food Design Thinking? Start by taking this short FREE course.

For whom is

Food Design Thinking?


FOOD COMPANIES

Food Design Thinking is for food companies wanting to create new and innovative products while gaining a deep understanding of their food design context and their target user/consumer.


CHEFS AND RESTAURANT OWNERS

Food Design Thinking is for chefs and restaurateurs who understand that there is more to an eating experience than what is on the plate, and want to learn a creative process to create new dishes and cohesively design the food vessel, the environment, and the service staff interaction with customers.


EATING DESIGNERS AND CATERING

Food Design Thinking is for eating designers and catering businesses who want the tools to always generate new and innovative ideas that are meaningful to their clients as well as sustainable.

What's included:

Food Design Thinking

52 actionable methods to take you through the entire process, from context exploration to idea generation and beyond.


Food Design Thinking

21 video lessons and downloadable worksheets with step-by-step instructions for each of the 52 methods.


Food Design Thinking

Learning experience tailored to your needs and resources. Study with self-paced lessons or learn with one-to-one calls with Francesca.


Course Curriculum

  Start Here
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  Fundamentals for Food Design Thinking Facilitators
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  EXPAND phase
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  EXPLORE & EVALUATE phases
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  ENVISION phase
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  EXPERIMENT phase
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  EXECUTE
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Choose your style

FDT DIP

707 USD*

FOR EVERYBODY


Food Design Thinking Do It Yourself


  • 52 FDT methods
  • 21 video lessons
  • Instructions and step-by-step instructions for each method
  • Downloadable worksheets for each method
  • 5 idea generation methods with downloadable and printable tool cards
FDT LEAP

907 USD*

FOR DESIGNERS


Food Design Thinking Exploration


  • 52 FDT methods
  • 21 video lessons
  • Instructions and step-by-step instructions for each method
  • Downloadable worksheets for each method
  • 5 idea generation methods with downloadable and printable tool cards
  • One 90 min one-to-one training session with Francesca
FDT PLUNGE

1707 USD*

FOR CONSULTANTS AND TEACHERS


Training to become a certified Food Design Thinking Facilitator with 1-year license

  • 52 FDT methods
  • 21 video lessons video lessons
  • Instructions and step-by-step instructions for each method
  • Downloadable worksheets for each method
  • 5 idea generation methods with downloadable and printable tool cards
  • FOUR 90 min one-to-one training sessions with Francesca
  • Food Design Thinking Facilitator Certificate
  • One 1 hour online live talk on FDT by Francesca to your company or school on day 1 of the workshops you facilitate
  • One-Year Licence to facilitate the FDT processes with your clients or students**
*Excluding VAT
** Licence to use the FDT methodology: The process and the PDF Worksheets available for download in this course are for personal use only. Only Certified FDT Facilitators have permission to use the FDT methodology with their clients or teach it to their students.


THE DIFFERENCE BETWEEN FOOD DESIGN AND FOOD DESIGN THINKING

Food Design is the Design discipline concerned with everything around food and the act of eating.

Food Design Thinking is the process that leads to generating new and innovative ideas for any food and eating-related project.


THE DIFFERENCE BETWEEN DESIGN THINKING AND FOOD DESIGN THINKING

Food Design Thinking is a food-specific branch of Design Thinking.

What makes Food Design Thinking, is a series of specifically designed tools and techniques. These are designed to trigger creativity for projects around food, and could not, for example, be used in a general Design Thinking process.

While it is appropriate to use a Design Thinking process for food projects, I argue that when designing food and around the act of eating, adopting a Food Design Thinking process will lead to better and more cohesively designed propositions.


Frequently Asked Questions


When does the course start and finish?

The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.

How long do I have access to the course?

After enrolling, you have unlimited access to this course for 365 days - across any and all devices you own.

What if I am unhappy with the course?

We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Do I get a certificate after the course?

Yes, definitely. Once you have completed the course you will receive an OSFD Certificate.